Ok there are essentially two ways to impact bottom line profit in your business: increase your sales, or decrease the costs. Conversely, decreasing sales (and there are a lot of ways to do this) and increasing costs (this is a constant, natural part of business anyway). So one of the biggest costs as a percentage are your material costs. For example, if your glass material costs in your repair/installation company are greater than 30% of sales... you might as well skip to Step 2 because it appears you're giving your suppliers a big tip anyway.
Now if your material costs ARE less than 30%, don't worry just yet... You haven't received your rate hike notification for the year yet have you? That being said, there are still things you can do with your company to dump that embarrassing, obscene profit. So let's not let those suppliers off the hook quite yet. There's another secret coming up that can blow a hole in your plan for the perfect zero profit company, but in the meantime, (for example) make sure you are paying way too much for the top 12 most installed windshields.
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